Target Vendor Support · Minneapolis, MN

You Got Into Target.
Now Let's Keep You There.

Expert operational support for brands navigating Target's systems — without the rep firm price tag.

Schedule a Free Consultation See What I Do
13 Years Inside Target — Buyer, Store Director & More
15+ Years as a Target Vendor
3 Roles: Buyer · Inventory Analyst · Store Director
The Problem

You Don't Need a Rep Firm Anymore. But You Still Need Support.

You worked hard to get into Target. You've built the buyer relationships. But your rep firm is still charging you 2–5% of revenue every month — often tens of thousands of dollars — for services you no longer need.

What you do need is an expert who knows Target's systems inside and out and can handle the operational complexity so you can focus on growing your business.

  • → Partners Online (POL) can be confusing and hard to navigate
  • → New item setup process is long and tedious
  • → Sales data is rich but reports can be complicated to initiate
  • → Quarterly promotions require precise, timely setup
  • → Sample management falls through the cracks
  • → Compliance missteps cost you chargebacks and shelf space

The Real Cost of Staying with Your Rep Firm

Rep firm commissions range from 2–5% of sales. On an $8.5M Target business at 2%, that's $170,000 per year. If you've already built your buyer relationships, you're paying for a service level you no longer need.

I give you senior-level Target operational expertise — in the background, supporting your team — at a fraction of that cost.

Rep Firm (2% on $8.5M sales) $170,000/yr
Rep Firm (3% on $5M sales) $150,000/yr
Rep Firm (5% on $2M sales) $100,000/yr
Bullseye Retail Consulting From $42,000/yr
What I Do

Everything a Target Vendor Actually Needs

I work behind the scenes supporting your team — handling the operational complexity of managing a Target business so your people can stay focused on growth, relationships, and product. I'm not here to own your buyer or sourcing manager relationships. I'm here to make sure everything around those relationships runs flawlessly.

📊 Sales & Business Analytics

I pull your sales data from Target's systems, analyze trends, track velocity, identify opportunities, and deliver clear reports that actually tell you what's happening on shelf.

🖥️ Partners Online (POL) Navigation

Target's vendor portal is powerful but complex. I manage it for you — from item setup and sales reporting to contact management and routing guide adherence.

📦 New Item Setup

Item setup errors are costly and common. I lead your team through the entire process — from item data entry and image requirements to vendor portal submission — so your items launch correctly the first time.

📣 Promotional Planning & Setup

Quarterly promotions, TPCs, and end-cap programs require careful, timely execution. I make sure your promotions are set up correctly and on schedule every time.

📬 Sample Management

Buyer sample requests don't wait. I manage your sample inventory, coordinate shipping, and ensure the right products get to the right people at the right time.

📈 Inventory Management

Strong in-stocks are a stated Target corporate priority — and vendors who can't deliver pay the price in lost sales and reduced shelf presence. I monitor your inventory levels and coach your team on how to work with Target's analysts to secure chase orders and incremental POs before the problem hits.

+ Custom inventory ladders available as an add-on — ideal for import vendors who need a deeper, data-driven replenishment plan.

🛡️ Compliance & Chargeback Management

Chargebacks quietly eat your margin. I monitor for compliance issues before they become deductions, and dispute chargebacks on your behalf when they arise.

🎯 Roundel Coaching

Target's retail media network, Roundel, is a powerful tool for driving digital discovery and sales on Target.com — but most vendor teams don't know where to start. I provide strategic guidance and connect your team directly with the Roundel team to get your campaigns set up right.

Available as an à la carte service.

💻 Online SKU & Content Health Monitoring

Target is investing heavily in digital discovery and the guest experience on Target.com. Your Content Health score directly affects your visibility and sales online. I monitor your SKUs, flag issues, and help fix content gaps so your items are set up to win in Target's omnichannel environment.

About Skip Stoelzing

I Know Target From Both Sides of the Table.

Most retail consultants have worked either inside a retailer or as a vendor. I've done both.

13 years inside Target Corporation — 8 years in Merchandising as an inventory analyst, HR recruiter, and buyer. Then 5 years in stores as a Store Team Leader (now Store Director).

15+ years working with dozens of vendors — helping them grow their business at Target, navigating the same systems, working with the same buyers, and managing the same operational challenges you face every day.

There's no guesswork in what I do. I've lived every part of it.

I've worked with vendors across food, household, home, baby, health and more — with both national brands and Owned Brand suppliers. Whatever you sell at Target, I've likely seen something like your business before.

🛒

Former Target Buyer

I know exactly how buyers think and what drives their decisions — driving sales with compelling online content, effective promotions, and productive items on shelf that delight and surprise the Target guest.

📊

Former Target Inventory Analyst

I understand exactly how Target manages inventory at the corporate level — how to read the signals, when to push for a chase order, and how to keep enough product in the pipeline to maximize sales and eliminate out-of-stocks.

🏪

Former Target Store Director

I know how stores execute what HQ instructs — and where execution breaks down. From planogram compliance and on-shelf presence to promotional signing, I know what good store execution looks like and how to hold it accountable.

📦

15+ Years as a Target Vendor

Real-world experience navigating POL, managing promotions, growing a product line, and dealing with the same headaches you're facing right now.

🎯

Target Is My Focus

Target has been the center of my career for nearly three decades — as an employee, and working alongside vendors. That depth of focus means deeper expertise and better results than any generalist consultant.

Skip Stoelzing, Founder of Bullseye Retail Consulting
Skip Stoelzing
Founder, Bullseye Retail Consulting
"

I spent 13 years at Target and now over 15 years working alongside dozens of Target vendors, helping them grow their business. I know this system from both sides of the table — and that's exactly why I can help you navigate it.

— Skip Stoelzing, Founder
Is This Right For You?

You Might Be Ready for a Different Kind of Support

Bullseye isn't for everyone — and that's by design. Here's who I work best with:

✓

You're already in Target. You've done the hard work of getting on shelf. Now you need someone to help you stay there and grow.

✓

Your buyer relationships are established. You're not relying on a rep firm to open doors anymore — you need someone to manage the business behind those relationships.

✓

You're questioning your rep firm. You're paying 2–5% of sales and wondering if you're still getting that value — or if you've simply outgrown the model.

✓

Operational details are eating your team's time. POL, item setup, promotions, chargebacks — these things matter, but they shouldn't be pulling your people away from growth and strategy.

✓

You want senior-level expertise — not a junior account manager. You want to work directly with someone who knows Target from the inside, every time.

Simple, Transparent Pricing

Senior Expertise. No Rep Firm Markup.

My pricing is straightforward, transparent, and a fraction of what you're likely paying your current rep firm. No long-term contracts — you stay because I earn it every month.

Monthly Retainer

Operational Support

$3,500
per month, or 0.5% of Target sales — whichever is greater. No long-term contract.
For larger businesses, pricing is customized to scope — reach out and we can discuss.
  • ✓ Monthly sales reporting & analytics
  • ✓ Partners Online (POL) management
  • ✓ New item setup support
  • ✓ Promotional planning & setup
  • ✓ Sample management
  • ✓ Online SKU & content health monitoring
  • ✓ Compliance monitoring & chargeback reviews
  • ✓ Direct access to Skip
Get Started
Project-Based

À La Carte Support

Let's Talk
Custom scoping for specific projects
  • ✓ One-time item setup projects
  • ✓ Sales audit & analysis
  • ✓ Promotional setup assistance
  • ✓ POL training for your team
  • ✓ Chargeback review & dispute
  • ✓ Online SKU & content health monitoring
  • ✓ Custom inventory ladders +
  • ✓ Roundel guidance & team coaching
  • ✓ Vendor onboarding support
  • ✓ Competitive shops
  • ✓ Buyer introduction & line review prep
Discuss Your Project
How It Works

Up and Running in Days, Not Months.

Getting started is simple. No lengthy onboarding, no committees — just my expertise applied directly to your business, immediately.

1

Free Consultation

I'll talk through your business, your current challenges with Target, and where I can make the biggest difference.

2

Scope & Proposal

I put together a clear, no-surprises proposal tailored to your specific needs and volume.

3

Access & Onboarding

I get access to your POL account and relevant systems. Onboarding is fast — typically 1–2 days.

4

Ongoing Support

I handle the day-to-day operational work with regular reporting and direct communication — you stay in control.

What People Say

Trusted by Those Who Know the Business

“

Skip is a true retail expert — and specifically an invaluable resource when it comes to Target's processes and systems. He brings exceptional attention to detail, holds himself to high standards, and is an outstanding partner to the brands and buyers he works with.

Cindy

Former Sales Rep Colleague

“

Skip is exceptionally knowledgeable about retail. His years inside Target gave him a level of understanding that very few people ever gain. He applies that insight across a wide range of areas with real expertise. But equal to his professional talents is his character — Skip brings an enthusiasm and integrity to everything he does that is genuinely rare.

Bob

Former CEO, Griffin International

Still Paying Rep Firm Rates for
a Stage You've Already Passed?

Let's have a 30-minute conversation. No pitch, no pressure — just an honest discussion about whether I'm the right fit for your business.

Book an Introductory Call

Pick a time that works for you — no back-and-forth needed.

Get In Touch

Let's Talk About Your Business.

Whether you have a specific project in mind or you're just starting to think about making a change, reach out. My first conversation is always free — and I'll give you a straight answer about whether I can help.

✉️
skip@bullseyeretail.com
📍
Minneapolis, MN · Serving Target Vendors Nationwide
🔗
Personal
linkedin.com/in/stoelzing-director-sales-target
🔗
Bullseye Retail Consulting
linkedin.com/company/bullseye-retail-consulting
📅 Book an Introductory Call

Choose a time that works for you — no back-and-forth needed.